Campaign

Zuney Voucher Campaign

Commissioned by Zuney, we were tasked with producing a high-energy campaign to promote their Summer Voucher Hunt — a city-wide activation offering R25,000 in Zuney Wagyu vouchers. The goal was to create bold, story-driven content that would generate hype, boost engagement, and bring the campaign’s playful spirit to life across social.

We directed and filmed a fast-paced motion piece designed for Instagram — blending cinematic product shots, Cape Town street visuals, and dynamic call-to-action overlays. The final content rolled out as the hero asset of Zuney’s campaign, igniting shares, story views, and real-world participation in the voucher hunt. The visual tone matched Zuney’s energy: bold, vibrant, and built for the feed.

Details
Client: 
Zuney
Services: 
Content Production
Industry: 
Retail
Year: 
2024
Credits

Executive Producer: Raynique Baron

Producer: Kiara

DOP: Tsepo Masuku & Arehone Malovhele

Photographer: Trent Boden & Tsepo Masuku

Editor: Tsepo Masuku, Arehone Malovhele & Trent Boden